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Brown Eyed Girls are back with another super awesome video. If you haven’t seen it yet, it’s the second video in our playlist, embedded above.

Now, we had to approach this Kpop Music Monday a lot differently than we usually approach Kpop videos. This is a really deep song and video. It doesn’t rely on the common staples in Kpop videos (cute guys or girls, closeups of people’s faces, interesting fashion and dances, odd Engrish, etc). This is more like a short movie, and a very profound one at that, and so instead of talking about what we find fun or interesting about it we try to approach it from a more scholarly level…and feel like major dorks in the process…so we matched our wardrobe to our inner geeks! YAY!

Anyway, we’ve read that a bunch of people are confused by the video. It’s clear that it’s a very powerful video. A blind girl is trying to put on makeup without understanding how to do so, while who we assume to be her sister gets very upset about this and forcefully washes it off the terrified blind sister (which, really, results in some seriously powerful images. The look of terror on the blind girl’s face is unforgettable). What a lot of people seem to be confused by is why the wife gets so upset about it all.

Now, we have our theory, which we posted in the video: the wife sees a reflection of herself in the sister. Both really want the husband’s attention, both are changing themselves, both are becoming something they’re not, all to try to get his attention, and this – in turn – can be a metaphor for all of us. We see this not only in the plot, but also in the blindfold vs mirror imagery and the warm vs cool colours.

Korean Cleansing Cream

Cleansing Cream: who knew you were so powerful?

We didn’t talk about the lyrics in our Music Monday review, so we wanted to mention them in our blog post, because the lyrics really compliment the music video. They’re spoken from the perspective of a woman who is begging her unnie (< —which between women can mean your literal older sister or a female friend that is older than you) to go out with her and have a drink while she pours out her heart. She is unable to get over a love interest and is clearly quite depressed about it. Even though she goes through the actions of putting on makeup and dolling herself up to meet another person, she just doesn’t have her heart in it, and she finds herself only thinking about this one guy. The title “Cleansing Cream” comes into play when we get the very powerful description of the girl as she stares into the mirror. She is going through the process of removing her makeup but she only gets half way through, and while she stares at her strange two-faced self (half make up, half cleansed with cleansing cream) she starts to cry.

Now, the video isn’t a faithful rendition of the lyrics, but it’s still highly relevant. The idea we talked about in our review of the wife seeing the blind sister as a mirror comes back into play with the lyrics. In the music video, the wife and husband don’t seem to have a happy relationship, but the wife still goes through the process of putting on makeup and dressing up in beautiful clothing and heels, while watching her blind sister try to get her husband’s attention. The idea of makeup and the unhappiness that it covers, though attacked through two different approaches, is prevalent throughout the video and song.

Also, we’re not of the belief that there’s ONE valid answer to understanding a work of art. Our English profs would always tell us “the author is dead” and, even if Shakespeare could tell you what he was thinking, it wouldn’t matter. So long as you have enough evidence to back up your claim, not even the author’s intentions can trump your explanation. Especially since authors can lie! So none of this “oh this is what the producer of the video said so yer wrong!” nonsense. We’ve read such comments before.

That doesn’t mean we’re not open to other interpretations. WE LOVE INTERPRETATIONS, especially if they’re interesting. We’re just not fond of people saying that one interpretation is wrong because someone else said so. Pish posh to that. The more interesting and wild your interpretation the better! I guess our inner English teacher’s are bursting forth…

Anyhow! That’s it for what we think. We didn’t say much about the song, even though it’s really pretty and is playing EVERYWHERE in Seoul right now. Seriously. We hear it like 5 times a day at different coffee shops and stores.

If you’re a fan of the song, you can pick it up on iTunes, or you can buy the physical album from YesAsia through the link below

Brown Eyed Girls

And lastly, here are our bloopers for the week. We had a lot of fun with the bed scene (people are raising their eyebrows, HEY GET YOUR MIND OUT OF THE GUTTER) and tried our best to imitate that Vitalic video from a while ago.

It…didn’t work out as expected.

 

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  1. So many people seem to be reviewing the video…. which has absolutely no connection to the song lyrics. Hmmmm.

  2. MRS BREEHEEHEE, The wife of Mr BROHOHO. :D:D:D

  3. Simon, i think you and Martina looked really adorable when you were helping her tie the papillon  ^///^

  4. Very necropost, but I was struck by something no one seems to have commented on- this married couple is wearing shoes in their home- what’s up with that?

  5. I always thought that the idea was that the blind girl wasn’t actually blind. The wife, after seeing her sister touching her husband, stays up the other night with the light on. And she sees her sister turning away from the door on seeing that the light is on – hence she’s faking her blindness. 

  6. I am i the only one who thought that the little sister is autistic, and in her own way trying to communicate to the older sister and her husband.

  7. wow, what a great song and video go go brown eyed girls.Also another wow to simon for using that brain muscle hehhehe…love you
    btw martina u look good an the pink boy look :D cute

  8. WOW you can’t deny you had read a lot! You should take a filmaking degree or something like that… this analysis was amazing. Really… =) and yes, loved the video.

  9. cleansing cream for me, but pray is really meaningful too

  10. Sunnyhill has this showdown in the bag there vid was….kinda disturbing 0__0

  11. what if the girl isn’t there at all.. and when he looks at her hand he’s really looking at his wife in the mirror. what if the girl is just in the wife’s mind, a time when she was blindly and happily in love. when she touched her husband’s face dreamily instead of with awkward disgust. maybe she takes off the girl’s make up wishing she had broken that spell and not married this man in the first place.

    or it’s like you said. whatever, it was great. love b.e.g. 

  12. I think everyone is a little bit right.  Watching the video, I find that I agree with those commenters who say that the girl is trying to be like her sister, and it’s the wife who misunderstands, but I also think Simon and Martina are spot on about the mirror thing, the significance of blindness vs. seeing, and why the wife reacts the way she does.  The wife sees, but misunderstands what she sees based on her own emotion, so she is blind as well.  However, through her misunderstanding, through that “blindness” , her hidden anger and disappointment about her marriage is revealed where we can now “see” it.  It never seems to me that the wife was jealous of her sister, just increasingly angry with her for being naive.  However, since it’s the wife’s misunderstanding, and not her sister’s actual intentions, the viewer realizes the wife is really angry with herself for being naive and for hiding her true self to get the attention of someone who couldn’t care less.  When the sister reaches out to touch the husband and he doesn’t respond, that is a reflection of the marriage, hence the significance of the wife seeing that interaction in the mirror.  The sister showing up at the table with the smeared makeup, and the husband barely even reacting to that, again, is a reflection of the marriage (notice how the sister is sitting right across from the wife, like her reflection).  The sister looks both scary and foolish, but the wife really feels that she’s looking at herself, and that is just too much for her.  So her attack on her sister is really an attack on herself (though if I were the sister, I’d be all WTF?!   Make someone else your metaphor!!)
    Seriously, this video has levels.

  13. WOW SIMON!! Ur being soooo wise!!

  14. Awesome video like always XD
    I like your interpretation, but i have another one.
    The blind girl likes her sister a lot,she wants to be like her. You can see it when her sister is sleeping the blind girl touches her rly happy as if she wants 2 memorize how she sleeps, also when she is sitting in the closet the blind girl first goes through the husbands clothes but than finds her sisters clothes and again she has a huge smile on her face and smells it.  
    The blind girl wears make up to be like her sister and wants that she praises her.
    As for the husband. The blind girl is jeaous of him, because the sister loves him more. So the blind girl wants to know how he looks, what makes him so attractive for her sister.
    But the sister misunderstands the blind girl.

  15. Your explanation is fanatstic and I completely agree. Here’s just my take on the MV:

    The blind girl is the past self of the woman who wears high heels and makeup. The blind girl’s lack of sight and stumbling around represents her innocence and inexperience. A beautiful shot when she touches the man’s shoe with a bare foot: the meeting of innocence with hard, material, reality. 

    The experienced woman seems cold and even cruel – she does not interact warmly with the man; assumedly her partner or husband. Later on, the girl attempts to put on makeup. Her blindness does not allow her to do a decent job: this symbolizes her yearning to reach that hard, material, reality but her innocence disallowing her to bridge the rift. 

    At the dinner table, the woman, now learned and experienced (as evidenced by her attire and makeup) sees herself still as that blind girl, inexperienced and stumbling. There is a gruesome but fascinating shot of the girl with makeup smeared down one cheek. 

    In a fit of rage towards what society has done towards her in terms of robbing her innocence and youthful expectations, she drags the memory of her former self to wash off the makeup. This is symbolic of her attempting to wash off the stains of reality from her previous, pure state. Again, another lovely shot in the shower contrasting the blind girl’s naked feet with the woman’s sharp, black heels. 

    As the blind girl lies gasping and sobbing, submerged in a tub of water, a sheet of grey makeup still clinging to one cheek, her white dress completely soaked, the experienced woman huddles at the side of the room, shaken at what she has become and facing the truth that she will never again return to that pure, innocent girl she once was. The man is outside the bathroom, unable to enter, unable to intrude upon this self-awakening

  16. There were a couple of posts on Seoulbeats that had really good explanations of what the MV meant:

    1. The little girl is actually the older woman’s “inner child”; she looks like she has it all together on the outside, but on the inside she’s still naive, curious, and blind to the harsh realities of the real world. And she freaks out in the end because she feels her Innocent Self trying to grow up and attempts to drown It to prevent it from turning into what she is now.

    2. The video is actually about a woman who is getting over her heartbreak and the little girl represents the way she used to feel about her ex and how she used to be excited and happy to be in love. And the older woman attacks her younger self because she’s frustrated that she still loves him.

    I think the second explanation sorta matches up with the song lyrics a little better.

    The MV is confusing. We need Kim Eana to make a statement about the MV like she did with “Sixth Sense”! x__x

    But damn, BEG’s MVs lately are sooooo good. :3

  17. It is a great music video. I always enjoy music videos that have a little story and not only singers doing a choreography (not only kpop vids).

    ***BTW,anyone knows of a trustworthy korean make-up products website that ships worldwide?

  18. BEG – Cleansing Creams wins for me. The beauty of the MV alone deserves to win. Not to mention all the stuff about beauty and what not.

  19. I’m going to vote BEG, mostly because  SunnyHill’s video creeped the hell out of me so bad, it overran the message.

  20. Is that,,, Flower Boy Ramen Shop? Awesome!

  21. yaye flower boy ramyum shop screen saver!

  22. OMG. When I first watched the video, I thought that the girl was the woman’s daughter. O__O I had no idea where did the idea of the young girl was the woman’s daughter came from.  LoL.

    That aside, for the poll, I vote for Sunny Hill because it’s more towards beauty while Brown Eyed Girls’ one was more emphasized on inner conflict rather than beauty. Beauty in BEG’s song was just a superficial cover of a deeper meaning. Sunny Hill’s song is more on beauty.

  23. I think it’s more of the preconception of dreams and the harsh reality of society most of us have to deal with these days and, I believe that they are represented by the young girls as the past innocences when we dreamt of our future, the man as society and the women as ourselves after facing up to the harsh cold reality of society.
    The video started with the last scene starts the video off which leads me to believe that the women is looking back, reflecting. Following that, we see the blind girl fumbling around in a room of opulence and trying to reach out to them while finding her way around. Just like how all of us start with dreams of grandeur while setting foot in to this world and trying to find our place as adults.Following that, we see the blind girl in her room with a stifling atmosphere looking forwards and the scene cutting to where the women is with the man. Then a “gust of wind” enters the bedroom from young girls room. Sort of like the young girl entering through the window dreaming. The young girl tries to place herself in the woman’s place and starts feeling the guys features and imagining.
    The scene now cuts to where the women now look back over her shoulders and start to reflect back as seen at the next shot with all the vanity windows. She then see’s the young girl fumbling around before finding the guy and trying to take a hold of him while he’s being cold and unresponsive to her. Now the scene cuts away to where she’s standing there in anger looking at the man thinking, staring and she then peeps back at how she was fumbling about as a innocent girl. Then another cut away to the innocent girl in her own sheltered world (the cupboard) dreaming of things to be.We are then shown a series of cut aways one, particularly, showing the guy filling up the tub with water, perhaps as a symbol of the building expectations and responsibilities from society.
    Following that, the dinning scene of the women looking down and feeling depressed until the young girl comes in trying to be a grown up, hence the make up. The video then cuts away to the scene where the women is mad at the young girl and drags her into the toilet and “wakes” her up with the spray of the shower then the man at the door trying to stop the tragedy. After which, see the young girl falling into the water (aka expectations and responsibilities) struggling as the women presses her under trying to drowning her (criticizing here self and aggravating the situation) then giving up and sitting on the floor in dispair. 

    I came to this interpretation after reading the lyrics which mostly spoke of regrets of the past and trying to deal with it.
    What do you guys think?

  24. I think it’s more of the preconception of dreams and the nature and harsh reality of society most of us have these days and, I believe that they are represented by the young girls as the past innocences when we dreamt of our future, the man as society and the women as ourselves after facing up to the harsh cold reality of society.
    The video started with the last scene starts the video off which leads me to believe that the women is looking back. Following that, we see the blind girl fumbling around in a room of opulence and trying to reach out to them while finding her way around. Just like how all of us start with dreams of grandeur while setting foot in to this world and trying to find our place as adults.Following that, we see the blind girl in her room with a stifling atmosphere looking forwards and the scene cutting to where the women is with the man. Then a “gust of wind” enters the bedroom from young girls room. Sort of like the young girl entering through the window dreaming. The young girl tries to place herself in the woman’s place and starts feeling the guys features and imagining.
    The scene now cuts to where the women now look back over her shoulders and start to reflect back as seen at the next shot with all the vanity windows. She then see’s the young girl fumbling around before finding the guy and trying to take a hold of him while he’s being cold and unresponsive to her. Now the scene cuts away to where she’s standing there in anger looking at the man thinking, staring and she then peeps back at how she was fumbling about as a innocent girl. Then another cut away to the innocent girl in her own sheltered world (the cupboard) dreaming of things to be.We are then shown a series of cut aways one, particularly, showing the guy filling up the tub with water, perhaps as a symbol of the building expectations and responsibilities from society.
    Following that, the dinning scene of the women looking down and feeling depressed until the young girl comes in trying to be a grown up, hence the make up. The video then cuts away to the scene where the women is mad at the young girl and drags her into the toilet and “wakes” her up with the spray of the shower then the man at the door trying to stop the tragedy. After which, see the young girl falling into the water (aka expectations and responsibilities) struggling as the women presses her under trying to drowning her (criticizing here self and aggravating the situation) then giving up and sitting on the floor in dispair. 

    I came to this interpretation after reading the lyrics which mostly spoke of regrets of the past and trying to deal with it.
    What do you guys think?

  25. I don’t think the blind girl is an actual character in the story, merely a physical symbolization of the woman. After all, she did get her hands all over the husband without him noticing it. The blind girl may signify the inner girl inside a woman that she still holds dearly but wants to rid of forever. The girl is innocent, blind from the evils of the world. While the woman is tough and has things under control. Or so it seems. She tries to drown the girl, removing her from herself, but fails to do so and is left back against the wall crying. In a sense I think she wants to show the man that she can be strong and put together, but inside she just wants to be the innocent girl.

    If you see it from a couple’s relationship, it might represent how one woman wants to show a more delicate and innocent side of her but fails to do so. It might be because the man wants the woman to remain her tough, edgy self or because the woman doesn’t want to show that fragile side of her. The two are becoming further apart and the two wonders, if the woman hadn’t kept her true self from the outside, their relationship might be a little better.

    Or if you take it a little further, you can trace it (in some shape or form) to feminism, which continues the theme of Sixth Sense. A woman wants to look independent, but that can only bring her so far. She tries to hide this dependent girl from the man in order for him to see her as this strong woman.

    Your interpretations are also very interesting. And I agree, the colors and cinematography is one of the best this year. This song, and the music video, is definitely meant for multiple interpretations. And I’m so glad for it! Finally, a music video that sees its viewers as people with functioning brains.

  26. Cleansing Cream by BEG

  27. I think the music video focusses on the idea of misconception, innocence and the importance of perspective.

    The blind sister’s blindness signifies the fact that she has not experienced life and she has not seen the cruel nature of society. Our innocence often erodes from us as we experience more in life but her blindness represents having a different perspective of life.

    We can see that the blind sister is very pure, innocent and she embodies a child-like nature. We can see this through her simple, white clothing and her lack of make-up. She yearns to be like her sister so she copies her sleeping position and she enjoys her clothing which she easily recognises as her sister’s when she’s in the closet. She yearns for all those grown up things like a husband and her feeling of the carpet shows that she wants to have those things that she has. In the end she puts on make up which is similar to her sister’s but it is just a messier version. But this is similar to what a child would do, like a daughter looking up to her mother.

    The wife is more grown up and mature. She can see and so she has seen how hard life can be and the tainted nature of humans. She has experienced life so she has lost that childhood innocence. In life, we know to expect the worse in things because we understand that life is like that and we can see the wife has taken this view to expect the worse. This has caused her to form the false assumption that her sister is trying to steal her husband.

    She has a narrow perspective of life. So when she sees her sister touching her husband, she’s misinterprets this as her sister trying to steal her husband. It also shows her narrow perspective of life and lack of understanding. The fact that she only sees her sister doing certain things makes her susceptible to misterpreting the information as she only pieces together the evidence as she sees it. She does not see the full picture of what is really going on. As we are made to see the sister and the husband through her perspective we can see how she reaches her assumption but we know that it is wrong because we as the audience see the full picture of what is really going on. We can all essentially become as guilty as the sister because we are manipulated in the music video to also think that the blind sister is trying to steal her husband. From this we are made to see the importance of perspective in helping us to gain a better understanding of the world.

    And that is my interpretation =)

  28. Simon is so smart! Martina is so cute not nerdy, Spudgy is so CUTE AND FLUFY!!!!

  29. Simon’s Words of Wisdom FTW!

  30. As expected from ex-English teachers, hey. You’re reminding me of my high school English assignments…*shudder*

  31. You guys did a bang up job with this review. I often find when I hear others go into symbolism its total balogna. Your guises’ explanation makes total sense, however, and I enjoyed the Teacher Simon break, simple but rather profound. More true than I’m sure a lot of people would like (myself included).
    Two thumbs up.

    Oh and the bloopers with your guises’ feet was ridiculously married-couple-adorable.

  32. The blind girl looks scary with that ridiculous make-up

  33. If I did this music video as a study for english I would get top marks because of you guys =D

  34. I’m so happy you guys did this song! It’s become one of my favorites of the year thanks to its literary video. Here’s a link to a very interesting interpretation of the video and song. It’s not mine, but I found it a good read! http://seoulbeats.com/2011/11/cleansing-cream-revealing-your-true-face/

  35. I think the moustache song is the most meaningful and powerful of them all.

  36. I started checking out BEG because you guys reviewed “Sixth Sense”…I’m a diehard YG fan,VIP and Blackjack..I thought that YGE was the only entertainment company that had some sense in its approach to music & video-making… I’m glad I got to know BEG… Like YG, they write their own songs and the content is not just senseless aegyo empty fluff… They’re freaking gorgeous & I think they represent the more mature feminist style that 2NE1 still hasn’t shown..2NE1 rocks,of course…they’re the epitome of in-your-face awesomeness…Brown Eyed Girls is Sexy in-ur-face awesomeness..

    Btw,i really like your interpretation of the vid…XD

    Thanks for the review!!!^_^

  37. it’s really difficult to pick >.<
    ah, i choose cleansing cream for music video,,, though pray is also really beautiful

  38. Awesome Music Monday about an awesome MV. Love all the symbolism and redirection in this! Chatted about it on a forum so posting my interpretation of the MV from there, though it’s definitely a little lengthier compared to that quick post.
    I found this more to be about the contrasts between the sisters instead of one reflecting another along with how make up is used to expose and hide. Also, I think the girl wasn’t born blind due to her awkwardness while trying to move around and having the blindfold on as a mental aid to get her use to not relying on her eyes. It would also explain how she knows what general make-up to take without asking and have a vague idea for applying it because make up ads are overall only visual. Not to mention if she was born blind she wouldn’t have been exposed subconsciously to the idea of make-up being used to attract a man or to emulate someone. The child-like room, treatment from the husband and her unni, and her actions also suggest to me a mild mental disability, which is another contrast to the sister as the unni is considered socially acceptable but can be considered to have her own disability.
    Anyways, when the younger sister comes into the bedroom at night the conflict begins by the younger sister being recognized as competition by the unni. When the younger sister is hugging the unni in bed the unni sleeps soundly, suggesting that the unni sees the younger sister as a nonsexual child and thus intangible. By having the unni wake up at the moment the younger sister’s touching/giving attention to the unni’s husband’s face is the moment the unni recognizes the younger sister as competition and possessing a sexuality. The husband sleeping through this relates to how he is unaware the entire MV in the changes not just in the sisters separately, but also the actual nature of the unni and the particular attention given by the younger sister.
    I didn’t catch the mirror part until you mentioned it and definitely agree about reflections. I’d add to your interpretation that because a mirror only gives one reflection it also shows how the unni only sees one thing, the sexuality of the younger sister, when she’s missing the other possibility, which is the younger sister wanting to emulate the unni she loves. This is telling when the younger sister is in closet and gives attention to all the clothes and not just the unni’s husband’s clothes. Mirrors are also like make up in that they create illusions and manipulate so they can hide, expose, or draw attention to certain features of an environment, much like make up on a face. The make up the unni wears after waking up at night is placed on artfully as an illusion to hide her jealousy, her uncertainty of whether she could be the winner in a competition with the younger sister for her husband, and the change in how she views the younger sister. The trust issues over her husband are emphasized when she stares at him while he’s sleeping (again he’s unaware of what’s going on) and the younger sister hovering outside the door. In contrast the younger sister’s make up is exposing due to the rawness and is a declaration of her crush on the husband, but also of how she wants to be like the unni. Sadly, the unni only sees the younger sister trying to seduce her husband.
    It’s this final declaration that causes the unni to take action, by trying to remove the make up off the younger sister, as a symbolic gesture of trying to remove any feelings the younger sister has for the unni’s husband. This also has the added affect of erasing the feelings the younger sister had for the unni. Meanwhile the husband is locked out of the bathroom, still not knowing what’s happening between the two sisters and probably never fully will.
    Anyways, this was my interpretation. Pardon the length and errors, but I was so jazzed when I saw this. However, I would put my vote in for Sunny as I think that MV reflects the Music Monday question better.

  39. ….and this is why I follow you guys.  :)  I am definitely glad you pointed this one out.  It’s a brilliant video and makes me respect BEG a whole lot more.

    My two-cents: I think the wife has very low self-esteem (hence the extra makeup, etc), and feels humiliated by her sister’s fumbling efforts as a reflection of herself too.  Hence the rage at the end.  I think you basically said the same thing, but I was really struck by how hard the wife was trying to hide her own insecurity I guess.
    Anyhoos, great stuff.  Thanks!

    P.S.  Love Simon’s reggae rendition in the bloopers.

  40. Thank you so much, guys! Great video. I wish kpop would have a few more artists like BEG. My vote goes to BEG just because that video was so different from the kpop industry. I think kpop hardly ever shows real emotions, just a lot of pretense (crying beautifully, careful furrowing of the brows, etc…) and this video began the same way, very controlled. And then it escalated into a burst of emotion where you start feeling almost uncomfortable with that level of realism. It is very affective. Have you guys seen the movie Stage Beauty? It’s like the stage acting in the beginning of the film and then the raw acting in the end. Thanks again:)

  41. Today was a day of stressful job related stuff, so it was such a nice respite to sneak away to Eat Your Kimchi and see Cleansing Cream was the chosen one.  It was a long, exhausting day, so I really appreciate and thank you for those 15 minutes of pleasure (wait, does that sound dirty?)

    I love that the Cleansing Cream video has about 50 bajillion interpretations, and they all have merit.  
    This is the first Kpop song and video to challenge me.  Other videos got my partial attention.  They were slick and pretty, but this one demanded I PAY ATTENTION.  It took Cleansing Cream from a good song to a great song.  You know a video is a success when it actually improves the song (Coldplay’s “The Scientist” is a perfect example of this).  I tip my hat to the person who developed the concept and all the people who executed it, because they really made something that rises above the pack.  

  42. Ooooo well done! Two thumbs up! 

  43. I just wanna say kudos to you both and this week’s Music Monday! Awesome breakdown of the video’s meaning. Because honestly… yah, I watched this video (before I watch you guyz’ video, like I usually do) and this video went straight over my head. I didn’t even get that she was blind. lol! I thought she was a ghost or something. Definitely a “what the f**k is going on!?” moment after watching. Especially because my mind was trying to go to the usual, stereotypical kpop mv places you guys mentioned: “Erm, maybe he cheated on her, but now the mistress is dead and walking around the house haunting them….!?!?!?!?” But then I watched your interpretation, watched the video again and the clouds went away and the sky became blue and clear. What a creative and artistic video! (Also appreciated the random fart joke. Gotta stay true to your roots? lol!!)

  44. I agree that the video
    has to do with appearances, but I saw it differently. I think video tried to
    contrast the ability to see with your eyes, versus seeing with your heart. I
    think the sister was a representative of innocence, and insight, while the wife
    was a representative of misconception.

    I think the video purposefully frames the
    sister in a way to show she is innocent, from the lack of makeup, very basic
    clothes, unkempt hair, the child like demeanor, and the contents of her room.
    The wife wants to keep her this way, represented by the way the access the sister
    has to the house. When in the wider house the sister is blindfolded. In her
    room she sits in the dim light surrounded by the fantasy representation of ‘family’
    and ‘home’ embodied by the dolls and the large doll house. The wife also attempts
    to hide her own self from her sister and the rest of the world with her heavy
    makeup, expensive clothes, what seem to be crippling heels, and her pretense of
    a happy marriage.

    While the sister cannot see she is shown
    as engaging with the people, places, and things in the household in a very intimate
    way. On the other hand the wife is shown engaging with the household through
    limited vision. Often it shows her perspective through mirrors. We
    also see her watching her sister through the crack at the bottom of the door, or
    sitting on her dresser watching her husband at a distorted angle, and of course
    the scene where she wakes up in the middle of the might only to catch half of
    her sister’s visit to her room. 

    The sister attempts to explore the house,
    and get closer to the wife by sleeping next to her, feeling her clothes, and becoming
    more familiar with her sister’s husband. I think the video makes a point of
    showing the interactions between the sister and the husband as innocent. When
    searching the house she accidentally stumbles on the husband. Likewise when she
    goes to lay next to her sister she also goes to search the face of the husband,
    she doesn’t lay with him, or act intimately like she does with her sister. Similarly
    when she is in the closet she moves past all of the men’s clothes until she
    finds her sister’s blouse, which she touches and finds much enjoyment in.

    This innocence is not seen by the wife.
    The use of mirrors is also important in this aspect. The wife very often sees
    her sister through a mirror, and she projects herself onto her sister’s
    actions, seeing her sister’s exploration into her life as an invasion of her façade,
    an attempt to seduce her husband, and suddenly worries that like her, her
    sister is active in deception. When the sister applies makeup, in what seems to
    be more like homage to the wife who she looks up to, the wife sees it as her
    sister adopting the same mask that she herself wears.

    The application of the mask to the wife
    represents her sister’s deception. She is jealous, angry, and also upset that
    the world she tried to hide from her sister has been found. She takes her
    sister to the bathroom to cleanse her of her apparent deception, to return her
    innocence, only to see the confused look on the sister’s face. Seeing the
    innocent and hurt look on the sister’s face the wife comes to realize her
    misconception. She also realizes that she herself is the one who broke her
    sister’s ideal image of her, and her life.

  45. FLOWER BOY RAMYUN SHOP! in computer! Love it!

  46. I disagree in one point, and it’s about the husband. I’m not quite sure if the husband is totally indifferent to the girl, I can see his indifference towards the wife, but in my opinion he’s indifferent to what she had became. 

    When the girl touches his shoulder, we can see that he reacts to her and the way he looks at her it’s like he’s reminding of a long lost memory, his expression seems like he is recognizing her, like he remembered who she used to be. When they are at the table, he looks at the girl and then at the wife, it gives me the feel that he’s finally acknowledging the difference, he sees the pure and innocent girl he fell in love with and then sad and hurtful masquerade woman she’s now and we can even notice the discomfort of the wife after noticing that he knows.And he runs after them when the wife lock herself and the girl in the bathroom in a desperate try to save who she was, this part of her he was able to see after a long time. Anyway, I was a bit confused writing this but I think you can get the idea. I don’t know, it’s just an idea, it’s just my point of view.

    I love Sunny Hill, but I’m voting for BEG’s video on this one because I can easily relate with that

  47. I’m going to have to choose SunnyHill. I feel that that the video and lyrics make a bit more sense than BEGs. Also it brought me a feeling of sadness that BEGs didn’t, I mean I’m a HUGE fan of Brown Eyed Girls, but their video is very vague and confusing, while SunnyHills makes more sense.

  48. I saw the previous comment about someone saying that the blind girl doesn’t actually exist, and is merely a symbol of the wife, and that’s the one I’m agreeing with. What really makes me think so is that scene in the end with the bathroom, when the wife is so deeply traumatized by what she’s done, as if she was so desperate to try and wash off that makeup that she takes it too far and almost looks like she’s trying to “kill” that innocent part of herself, with the husband opening the door (the first real acknowledgment he’s given, as if he’s thinking that his wife MIGHT be trying to kill herself).

    I put my vote in for Sunny Hill’s Pray. ^o^

  49. okay, i totally died at how much you two were laughing at the whole playing with the pig with your feet thing. SO FUNNY!!  and such an important part of a good relationship – the ability to play and have fun together and really enjoy each other. thanks for letting us in on that! ^_^

    i vote for BEG…i really loved the acting in it. the video was really captivating.

  50. DONT MAKE ME CHOOSE BETWEEN SUNNYHILL AND BEG! D: love them both, keke~ But I think I’ll vote for SunnyHill because the video and the lyrics were more shocking than Cleansing Cream, I mean, everybody expected Misung to be the good girl who’d save the poor mutant from his sadness, but in the end she turned out to be the one who destroyed he and his own life. I was pretty shocked and confuse in the beggining while in BEG’s MV I just felt like crying my guts out…

  51. i have to vote for BEG just because i think a lot of people can relate to both perspectives of the older sister/the knower, and the younger sister/the innocent. 

    I saw this video as, metaphorically, one person reflecting back on her experiences with 2 people portraying that experience. With the lyrics, I thought that the little sister is the innocence in the women when she was still in love with the guy, but the lyrics showed how much she is in pain after the relationship and how much she regrets to not let go of him, which is portraid by the older sister, who is the knower/seer.I think that with the little sister wanting to become an adult, the older sister saw that and want to protect her innocent, but at the same time, I can see the jealousy she has towards her sister and how she wishes to have kept her innocent at the shower scene.

  52. You guys are SO smart, major respect for you guys.

  53. I have a little different interpretation of the mv. I am going to refer the blind girl as the little sis and the wife as the big sis. So little sis represents pure and innocence  Since she is blind (the blindness represents her unknown to the world) she is locked at home the whole time (she is wearing a white nightgown and bare feet) The big sis is not exactly evil, but she is experienced (she is always “seeing”, also she is all dressed up and wearing heels) So the little sis got to an age where she is curious of what the adult world is like and she tried to learn more by sneaking into the big sis’s room and the closet. She tried to put on makeup to be like her big sis. But the big sis got so angry because she understands the outside world is too harsh for the little sis and it would be the best for the little sis to stay the way she is. Then she grabbed her to wash the makeup off, but then realized by “protecting” the little sis, she is actually hurting her. 

  54. I vote for sunny hills pray, too! :D

  55. I hadn’t thought of that, and is really interesting… a friend of mine came up with the theory that the blind sister is actually trying to “see” the world through her older sister and the thingsshe likes or does. However, tho older sister misinterprets this and thinks that her little sister is actually trying to take her place. I think it’s also a good explanation, and thought it would be nice to share it :)

    I’m voting for Brown Eyed Girls, I truly loved the song and was very moved by the video.Greetings from Argentina~ :)

  56. Sascha Wong

    It’s a tough choice… but I think I’m going to have to go with BEG this week. I feel like it conveys the message in a stronger sense than Sunny Hill’s “Pray,” although they’re both two of my favourite MV of the year. It’s nice to see a video that doesn’t have just idols all gussied up and dancing on different sets.

  57. i vote BEG, that vid made me toooooooooooo emotional 

  58. i felt like crying and also very angered considering she was getting jealous of a blind person

  59. I vote for sunny hills pray!!

  60. Okay that was a good explanation, but why in the vid does the husband try to open the door to the bathroom when the older sister is trying to wash the makeup off?

  61. There’s a reason why I don’t like make-up; it’s just a way to cover how you really look. It’s an artificial look given to you to appear nicer covering what really matters. Look beyond the surface and into the depth of the person.

  62. BEG all the way~ this video is so great because of the depth of it.. the video keeps you captivated and makes you wan to understand the video :)

  63. Yes win BEG I love the video and my vote is difficult but i prefer BEG

  64. I don’t know korean or the lyrics, so my interpretation is only based on the video. For me, it seems that the wife is misguiding all the frustration she feels from such a cold, unresponsive husband. Then add jealousy and bitterness – and when I mean jealousy I imply not only the most obvious one ( towards the husband) but also towards her sister’s naïveté – and voilá! Major breakdow! “Why are you doing this?How can you be like this?” while she’s actually just self-loathing herself. What really bugs me is the part where the husband is trying to open the door.
    What do you think?

  65. Oh my goodness! Simon turned into PeeWee Herman!!! AHhhh!  Just kidding.

  66. wow. I LOVED THE MUSIC VIDEO!! And of course the review that you guys did. LOL But I was thinking what if the husband doesn’t exist and that’s why he ignores them? In one part o the lyrics it says a guy asked me out, and other things which leads me to believe that she is currently single. maybe shes having memories of the guy and of herself how she was so blinded by the reality of his coldness a while back and hates herself for it. maybe it was a superficial love which is why the makeup was so important, and now shes still beating herself up about her past and not letting it to and moving on? Just some thoughts. I love to ponder things like this! :^)

  67. omg wise words by simon! it kinda slapped me hard on my face O_O

  68. I’m so glad BEG is back to their beautiful, moving, and symbolics songs/MVs. This style really suits them the best. 

  69. Pray, because that video is beautiful and moving.

    I also thought that BEG’s video was about how the little girl just wanted to be like her sister; wearing her sister’s makeup and stroking her sister’s dresses and touching her sister’s husband’s face after she touches her sister to see what it’s like to be her. And the sister stops trying to drown her because she realises she just wants to be like her. However, both your views and this one are profound and make equal sense, and it probably doesn’t matter which one is correct.

  70. Ahhh, I know follow English Major nerds when I see ‘em…

  71. “Potter…”
    *dorky snort*

  72. I forgot to cast my vote, My vote goes for Sunny Hill’s “Pray” simply because the guy is the one that was beautiful in the inside and admired and loved the women that tortured him and held him captive..it’s another case of beauty  killed the beast..she was truely a beast because she was both ugly inside and out, to bad he noticed it to late.. :(

  73. When i first watched and listened to this song i was really impressed by the music and the message behind it. It is such an impressive song that touches my heart everytime i listen to it and i’m really thankful that you reviewed this song :) Thank you very much
    For the showdown i go for BEG’s Cleansing cream

  74. As an English major, I love your in-depth analysis of the video! I like the crazy fashion and cool dances of the average kpop videos, but it’s just so nice to have something /different/ to discuss. Brown Eyed Girls (and you guys) seem to have provided some great food for thought. I also really liked this Seoulbeats article on the video: http://seoulbeats.com/2011/11/cleansing-cream-revealing-your-true-face/ 

    I vote for “Cleansing Cream” as having the more profound message of the two videos.

  75. My vision of the video is pretty much like yours except that i don’t think the blind girl is in love with the husband and but in fact she just want to be like her sister. And the wife tries to erase that wish because she sees herself in the blind girl(a young woman with a romantic vision of marriage) and that makes her angry with herself for being that naive…don’t know if i made sense here hehe

  76. I watched this MV before I saw this review….and I didn’t understand it at all so thank you much Simon and Martina for explaining the mass of confusion that was this music video for me….^^

  77. punkyprincess92

    HAHAHAHA!!!! the fart and JYP part killed me!!!!!

  78. Where is the violin music at 1:18 from? It sounds awfully familiar but I don’t know where from… :[

  79. wow.. you guys are exactly like my English professor.. Maybe I should show him some ‘complicated and incomprehensible’ KPop MV and ask him to review it in class later. Anyway, thanks for reviewing this music video.. you guise rock!

  80. Yay! I love this song and video. I think it’s my favorite from BEG yet. <3

    I like to read other interpretations about videos, so I've read at least 15 different ones for this video so far. They're all so different but each one is profound and makes me think. I like yours too! I never noticed the colors before, but now I can't unsee them. Thanks for sharing and bringing another new meaning to this beautiful and haunting video.

    I don't think I can choose between this and Pray. D= I love both so much…..

  81. Actually, I got the impression that the sister isn’t supposed to be a real person. Just a manifestation of the wife’s despair and resentment maybe…that’s why the husband doesn’t see her. As if to show that, despite all her failed attempts to please him and get SOMETHING out of him, nothing works.

  82. I personally think that the husband cares for the blind girl but tries not to show it much till the very end. Over all the video is just beautiful

  83. i’d go for BEG’s MV….

  84. This maybe one of the BEST Kpop Music Monday EVER~!!!!!
    I’m learning, and enjoying and self-reflecting ALL because of your awesome review…

    and I’m really beginning to appreciate the music that Brown Eyed Girls create, they give strong message to the world out there and their videos are amazing~

  85. Hahaha!!! XD I’m so read to start my day!!! I vote for Sunny Hill’s “Pray”

  86. A very in-depth and deep review of Brown Eyed Girls “Cleansing Cream” I feel for the sisters :( “I like pie”- Classic Simon :)

  87. yeaaah for flower boy ramyun shop bg!!
    oh i totally love the song and the mv! and the lyrics are so good!
    BEG I AM A FAN!

  88. Flower BOy Ramyun on your desktop!!!!

    All them good-looking boys cooking ramyum~ PERFECT DRAMA!!

  89. wow..you do a review on Cleansing Cream. I personally think the MV is beautiful and people can intepret this MV based on their belief. This is a challenging MV indeed

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