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Girls Generation – The Boys: Kpop Music Monday

October 25, 2011

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There was no chance of any song being reviewed today at all. None at all. Just like how Infinite fans totally dominate our Music Monday Request Polls when a new video is out, so too do Sones dominate our polls for a Girls’ Generation video. So here is their new video, The Boys:

Now, quick notice before we carry on: we reviewed the English version of the video, which we downloaded before we came to Canada. For some odd reason, though, it’s not viewable on YouTube in Canada. Why? The English version is viewable in Korea, where they don’t speak English, but not in Canada, where they do speak English. What was the point of making an English version of the video if you’re preventing your English audience from watching it? Totally mind-bottling, if you ask me. Our guess is that perhaps SM is worried that the view count will be spread out between the two videos, and won’t look that impressive, so it’s better to force everyone to watch one official version of it. Bah! You can find the English version of the video through illegitimate uploaders, but we’re not ones to promote such activity, so you’ll have to find it on your own.

On to the song and video itself: we’re not as happy with it as we should be, and I’m worried that people are going to start thinking of us as SM haters, which is totally not true. We loved TVXQ’s comeback, and loved f(x)’s comeback as well. Super Junior’s comeback, though, we found really underwhelming, and this song also isn’t doing it for us. In fact, this is our least favourite SM song of the year. Yeah. It’s that bad. Or maybe it’s not that it’s bad, more than it’s underwhelming < --which is not a word, but you can get what we're feeling. Now don't go calling us Girls Generation haters, either, now. We really love just about every other song they did. Loved Hoot, loved Run Devil Run, and totally freaking loved Genie, which is one of Simon's favourite Kpop songs EVAR. EVAR! We even liked Visual Dreams (but not the rap part)! Seriously! Girls Generation are great singers and have a history of great songs, and we're definitely fans of their singing. [caption id="attachment_6314" align="alignright" width="250" caption="These are not the monkey balls we are referring to"]supermonkeyballs[/caption]

We are not fans of their rapping, though. Nope. Not even a little bit. It’s irredeemably, terribly, horrifically, monkey balls awful. It makes our skin crawl. We understand that Girls Generation are maybe going for a different image by trying to rap, but this is not working for them. Holy craptacularly terrible. And it’s not that easy for us to say it, because the rest of the song shows their awesome singing, which is what made us originally fans of Girls Generation, but this new twist, this contrast between their awesome singing and monkey balls rapping is like the contrast of watching Jessica Alba in a bikini and then cutting to Simon in his Seungri Time for Kisses wig, in a speedo. Ugh!

The video is just such a terrible match for it as well. If they’re walking around all elegantly, with tiaras in a freaking rose storm, then by what freaking rights should they be rapping afterwards? Who thought of this disconnected image? If you’re going to have them belt out rap lines, about how cocky and arrogant they are, then walking around a giant diamond isn’t the image you need, and doesn’t fit the feel of the song. Put them in a club where they have the chance to prove that they can bring out some boys. Have guys gawk at them. This…this is just all wrong.

We’re trying to figure out why they went this route. We hear that this is Girls’ Generation’s North American debut, so they’re probably trying to change their image to what they think a North American crowd likes more: confident women, rather than aegyo girls. That’s understandable. But it just sounds too unnatural, from our perspective. The whole drumline/cheerleader section sounds like an awkward attempt at Gwen Stefani’s Hollarback Girl sound from a while ago. You know who did drumline right? After School with “Bang”. That song rocked, and it even had sexy drumline uniforms to match and a wicked dance.

And, finally, I don’t think we can belabour this point enough, but we’re totally sick of SM’s boring rooms. They’re so overused that it’s becoming ridiculous. We complain about it with Super Junior, and we thought that we’d get something cooler with Girls’ Generation’s new video, but we got the same ole same ole

SM Oddly Lit Rooms

I see no difference SM. No difference

SM, this needs to stop. Perhaps you think that this is the formula for music videos, and so you’re going to repeat it to no end, but your laziness is apparent to everyone now. Please, hire a new video team, because the one you have now is lazy and comfortable, and feel no need to innovate or create anything exciting or interesting. It’s boring now, just boring, to see people dancing in weird rooms. We know that you make good music. You have that down pat now, when it comes to making good sounding music. Your videos suck though. Not every freaking video needs to be a display of how sexy and attractive your members are. You can show them off AND still have a decent storyline to the video as well, anything then just FUNKY ROOM + DANCE + CLOSE UPS + 360 degree camera.

Girls Generation The Boys Album

Ah! That’s enough. We’re using this video and Girls’ Generation as an excuse to complain about SM’s moviemaking skills, but that’s not fair to the band, who still are awesome singers. If you’re interested in picking up the album, you can do so by clicking the image to the right here to get the album shipped to you anywhere in the world. Or, if you’re indifferent to getting physical albums, you can get the song on iTunes here. Or if you’re not into buying stuff you can torrent it, I guess. BOOM! And, lastly, what good is a Music Mondays if we don’t put up some bloopers!

We had to film this Music Monday outdoors, because – if you don’t know by now – we’re in Canada! We surprised our families, who had no idea that we were coming (but that’s a story for another video, coming up soon!). Anyhow, we couldn’t pack our lighting gear with us, so we had to film Music Monday outdoors, and there’s construction going on outside, so, pooh to the noisiness. Damn! We’re hanging out in Toronto and probably going on a road trip somewhere, as soon as we handle some business here first, so if you see us around make sure you say hi! If you’re in the Toronto area, and would like to meet up with us, we’re having a meet and greet Q&A kind of thing over at U of T, our Alma Mater! Sign up for it on Facebook and make sure you come out! Woohoo!

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Girls Generation – The Boys: Kpop Music Monday

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  1. hahaha!!! XD

    4 years ago
  2. U-kiss Neverland :D 

    4 years ago
  3. U-Kiss Neverland!!

    4 years ago
  4. CK

    My vote goes to U-Kiss c:

    4 years ago
  5. maybe they want to “bring the boys” because they’re lonely in the Arctic….. jjajaja

    4 years ago
  6. U-KISS Neverland !!! ~<3

    4 years ago
  7. Yeah, I was disappointed with this song/video. I mean, it started out soooo amazing with the falling rose petals and awesome sounding intro…and then it just steadily sounded more and more well…mainstream, by US standards. To me at least. I thought it might get better at the chorus…but it didn’t really. -_-

    I’m voting for U-Kiss this time <3

    4 years ago
  8. I didn’t like this song initially, but it grew on me fast. The live performances are really good. :)

    I feel that U-KISS’s Neverland had better a better snowy scene. The lighting and the snow falling was perfect and it just looked a lot better. Sorry SNSD! Loved your 360degree shots and your raining petals though!

    4 years ago
  9. U-kiss Neverland

    4 years ago
  10. I’m prepared to fight the fangirls. Hoot got boring after a few listens and this one is a yawn. I totally agree with the rapping bit. They should leave the rapping to 4minute and 2ne1. 

    Spudgy at the end!!! So cute. I bet he looks a bit out of place in Canada with that colorful fur.

    4 years ago
  11. Girls Generation was more snowyier..est..er….

    4 years ago
  12. I seen them perform this song in english live at SM Town NYC and for the life of me I could not understand them most for the time. I do like this song it grew on me I had the same reaction as Martina when I first heard the song. I also agree with Simon this is a typical sm video they need to do something new already.

    4 years ago
  13. this video….aren’t they well derssed good looking girls dancimg in an expensive oddly lit room with expensive cheesy sound affects?  weren’t all their mvs like that? and yet you’re still giving super junior hard time >_>” poor suju even you look down on them

    BTW about the showdown i think that no one can vote against CNBLUE wether it’s acting wild or creeping into your house, you can’t hold that against them cause they’re so handsome

    4 years ago
    • Hoot had elevator scenes and cuts to Siwon. Gee was in a Mall with Minho and agyeo scenes. Oh! had changing scenery with interactive scenes. Run Devil Run was the most contrasting to the rest but most similar to this MV. Genie had different scenes for members.

      Not that this doesn’t sound similar to one another, the issue with Super Junior is that the MVs have similar color scheme, similar styling, similar music and one or two boxes (much like the MV being reviewed here). There’s a clear difference in SNSD videos. 

      I’m a pretty hardcore ELF fan, promise. Kyuhyun is my bias. Not a fan of SNSD, though Seo is growing on me though… That being said, try not to pin the two groups up against each other. Lately, there’s been tons of SuJu isn’t being treated as fairly as SNSD. It’s tearing the SMTown fandom apart :[

      4 years ago
  14. I agree with you completely. SM needs to stop with these rooms! JUST STOP!! 

    The rapping is so bad that it ruins the whole song. Which sucks since their singing and the rest of the video sounds so good. The small part at the beginning of the video though is so beautiful. The slow motion walking with petals falling down. Didn’t really fit the song but I dont care. that part was amazing!

    4 years ago
  15. U-Kiss. Totally. 

    4 years ago
  16. YAY! IT’S UP~ LOVE YOU GUYS. Completely agree with this!

    4 years ago
  17. I’m not much of an SNSD fan, but they do have some catchy songs. However, I can’t agree with you guys more with what you said for their review. As for the better snowy scene that would be U-KISS FTW!!! I love U-KISS, and that makes more sense for Neverland, since it’s a mystical magical place, but not for showing that you can bring the boys out

    4 years ago
  18. UKISS Neverland!

    4 years ago
  19. Hollarback Girl was exactly what I thought of when I first heard this song. And the lyric issue was another thing. 

    It’s a shame. My issue with Run Devil Run was the fact that the girls lacked the confidence and unf for the concept, until the end of the promotion. Now that they have it so down packed that they almost made me like the song at yesterday’s SMTown concert, it makes me so sad that this is what they were given. This is one of the few times I think the song isn’t deserving of the artists. They blew me away with their vocals and dance charisma and it’s being wasted. The song is horribly arranged to top it all off. I hope SNSD is given someone with this concept next time, they totally kill it and I’m thoroughly impressed with them (not even a fan of the girls). But until then.. TO HELL WITH THIS SONG!On that note… Even outside you guys still rock. That black dress thingy with Super Junior’s Rope dyed black on the hood it… I want it nao >:[

    4 years ago
  20. I totally agree aswell! I didn’t like it at all, my friend kind of did but that’s the most anyone’s liked it that I know.

    4 years ago
  21. i kinda like the song, but i < and Kevin *btw i <3 them and Kevin cuz of u guy i watched ur backstage chat w/them and i LOVE THEMMMM!!!!!!!!

    4 years ago
  22. U-Kiss!!!!!!!!!!!!!

    4 years ago
  23. SNSD songs are usually really catchy, but even after hearing this one about 1,000 times, I still can’t sing along to it. It’s all over the place. I feel like recently SM has been making awesome videos as a cover up for terrible songs.

    4 years ago
  24. UKISS NEVERLAND

    4 years ago
  25. I cannot even begin to tell you how much I agree with this review. The chorus always makes me skin crawl, especially the beginning. And it seems like there aren’t any really clear/good transitions between the verses and the choruses…

    My vote goes out to U-Kiss <3 I feel like Sones will obliterate them though x.x

    4 years ago
  26. -road trip to NYC??? =3

    4 years ago
  27. Just a note: Sone is pronounced “sew-on”. ^^

    4 years ago
  28. Though I have to disagree with the song part, I really agree with the video review.  It seems to me that every SM music videos now a days look the same. SM needs to put their shit together.

    4 years ago
  29. Hallelujah~! Simon and Martina have spoken.. and how true their words ring! 

    SM Entertainment really needs to stop insulting the intelligence of us fans by feeding us the same things over and over again.. and expect us to just lap it up :S

    4 years ago
  30. You read my mind I’m totally agree with you and I’m agree with Simon Im not a fan of girls’ generation but genie is one of my favourite kpop song

    4 years ago
  31. LOL. SO true! Just keepin’ it real! The Korean Lyrics have so much more depth! Spot on review Simon and Martina! [and spudgy!] :D

    4 years ago
  32. Loved the 360 shot of Simon, that was funny.

    4 years ago
  33. You took the words right out of my mouth. I also was very disappointed. And I too got the very Britney Spears vibe, and to be honest that was probably for the better. The first few seconds of “the boys the boys the boys the boys….” is the highlight of the song. Then it just goes downhill with it’s monotonous “Lucifer” like singing.

    I also enjoy them talking about making me feel the heat in the middle of the arctic. I could use some of that.

    4 years ago
  34. Every single thing that I disagreed with, you addressed. Thank you. So so so so much. SOPAPILLAS AND MEXICAN WEDDING CAKE COOKIES FOR ALL! :D

    4 years ago
  35. Seriously, I agree with this 100%.  SO TRUE.

    4 years ago
  36. totally agree with you!!^^

    4 years ago
  37. Ann

    I couldnt agree with you more!!! haha
    this was very fun to watch! :)

    4 years ago
  38. Maybe the English version will be abailable until the Maxi Single is out on Nov 18 on the US  :) 
      I live in Mexico and we can the video.only US and Canada are not available to watch it.

    4 years ago
  39. i love you guys!
    so SM got hold of teddy riley….FAIL!
    SNSD should stick with songs like Gee and Genie! this genre doesn’t suit them well…
    but the mv was visually beautiful!

    4 years ago
  40. Lea

    english version is viewable on their official vevo channel (girlsgenerationvevo) http://www.youtube.com/watch?v=YFbyh0wzTS0 

    at least it is in the uk anyway :)

    4 years ago
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