A long time ago we did a Pepero Day video, but now that video is old and smelly. Time for a new Pepero Day video! Huzzah!

So, Pepero Day is November 11th. Pepero is actually a candy company that specializes in long, thin cookies dipped in chocolate. November 11th is Pepero Day because it’s 11/11, which looks like four Pepero sticks. Well, maybe it looks like 5 Pepero sticks if you count the middle one that’s slanted. Anyhow, the marketing team at Pepero decided to call it Pepero Day and make it so that everyone buys and gives Peperos to their friends and family on that day. What a freaking brilliant marketing strategy! Seriously! Can you imagine Pepsi trying to make a Pepsi day without being laughed at? Pepero somehow pulled it off, and it’s so successful that, on that day, they sell more Pepero than they do on all the other days of the year combined, supposedly. Don Draper couldn’t have come up with a better idea! In the video, Simon describes it as Halloween in Korea, but it’s really more like Korean Valentine’s Day, except with less sentimental value.

On a side note: Simon has two major goals in his life. One of them is to make a national holiday, somehow. The best we’ve come up with so far is Annual Stawski Lazy Day, which is on December 12th. It’s a great day, because you stay in all day, rent movies and order pizzas. It’s right before the Christmas rush, and it’s meant to give you a day to relax before you lose yourself in Christmas preparations. Seriously. Great holiday. Stay at home with your family and order pizza. Unless you’re a pizza delivery guy. Then the holiday does not apply to you. Sorry! Life goal #2 is to make Ranch dressing the most popular condiment in the world, more popular than ketchup and salsa.

Where were we again? Oh yeah! Happy Pepero Day to you all! Hope you like our silly video. We try to introduce the different kinds of Pepero and the many things you can do with them when you’ve eaten too many and don’t know what to do with the rest. Finally, thanks again to JB and Annie from [닉쑤] Enjoy Your Happy Life~* for the awesome Korean subtitle translations! They’ve been really great, and really fast, too :D

  1. Does Pepero day have a meaning beyond just the candy sticks? I keep hearing mention of a farmer’s rice cake day as well. Are the two related? Or is that just coincidence, like today being Veteran’s Day in the US?

    • its supposed to be like Valentine’s Day when people hand out four sticks of Peppero because the long sticks represent the number 1 aka 11/11. So in a way it is a coincidence, because its Veteran’s Day in the US, Remembrance Day in Canada, and its also Remembrance Day in the UK because at 11AM its a two minute silence

  2. So awks cus 11/11 is Remembrance Day with 2 minutes silence for the soldiers at 11am in UK…peak…

  3. Isn’t November the 11th also Remembrance Day(in Canada)??? Plus, I only saw pocky before, not pepero

  4. Next year you guys should do a video on making your own pepero

  5. Pepero is expensive in our school… already 40 pesos..

    but i’m buying it….and my korean friend never mentioned pepero day…. even if we’re eating pepero..

    i only knew it here…

  6. Guess what, In USA tomorrow is STAWSKI LAZY DAY      HOORAHH

  7. whats the difference between pocky and pppero

  8. I’ve totally had Pocky before, but I’d never had Pepero until 2 days ago. I found out there’s a Korean Market here, which is AWESOME. And I got some Pepero there, ’cause it looked like Pocky, and I like Pocky…I was eating my Pepero while watching this…yummm…but since there’s no Pepero Day here…I only have 3 left… :( 

  9. I’m in my school’s Korean Language club (where our main goal is to learn about Korean culture and Hangul fluently) and last Friday was 11/11/11 and it was Pepero day and the two girls who run the club were supposed to bring some Pepero BUT I WAS ABSENT BECAUSE I GOT SICK! TT^TT waaaaaaaaaaaah~ *cries*

  10. I wanna have Pepero!! all I have access to is Pocky! (not that I’m complaining cos I like Pocky) but I WANT PEPERO!!!
    YAY!!!! Harry Potter reference!!!also you guys are funny cos this vid is from last year!!!

  11. I tried pepero before…but I like pocky better~ :) but they’re soooo pricey here~

  12. I saw this candies in Oriental groceries  before but never ate it. Today I researched about it just be cause my Korean celebrity idol gave them to his filming crew on the Pepero Day.  Thanks for the video and info.  I really enjoy it.

  13. Early this morning, I watched this video and wonder wth a Pepero is. Now, I’m watching this video with a Pepero stick on my hand ^^

  14. in Poland 11/11 is Independence Day because in 1918 we won our independence after 123 years of being erased from the maps of the world by other, neighbour countries…. so, I think Pepero Day that day is impossible.
    however, it would be more fun for sure! :)

    somebody wrote Mikado.. supposedly it is eu ver. of pepero – is it true? I ate mikado once or twice. sticks covered by chocolate. yummy :)

  15. That reminds me, I read in this one manga a game they play with the pepero (pocky) sticks for couples. One bits on the uncovered end while the other eats on the chocolate end and whoever breaks it first loses. You guys should try it! Would be so cute…

  16. I’m curious.. Do they have Remembrance ceremonies in Korea? Or wear poppies? Or something?

  17. This is crazy! Korean are crazy! That’s why I love Korea! ^^ And I really love Pepero! But we have only 3 kinds of it… T-T and I love one with chocolate inside ^^
    I didn’t know about it day! But I bought yesterday a pack of Pepero for today to eat it in school ^^

  18. The Korean club here at my uni celebrates Pepero Day! I spent two hours handing out boxes of pepero today. We give them to the student body to mail to their friends! ^^

  19. u guyz are so cute together u always make me smile each video :)
    wish we meet someday if u ever stop by busan :D
    happy pepero day 11.11.11

  20. “You’re not going to be able to eat them all.”

    Challenge accepted!! >:]

  21. Expecto Patronum is a charm that creates a patronus from your happy thoughts. Just to clarify that.

  22. maybe i’ll try out your holiday one day, simon!!

  23. You forgot to add in that game that’s oh so popular- the… not sure what it’s called. Where two people start on both ends of the pepero and see how far they can go before they chicken out.

  24. Hi guise love your videos
    I wish we had Pepero day here in El Salvador… maybe some day
    anyways tell spudgy I said hola!

  25. My friend and I are always told we have Pepero legs. Sticks xD

  26. YAY! Tomorrow, I go to a giant Korean spa, and they’re going to give out Pepero (빼빼로) to people who come earlier! So, so gonna stuff myself.(:

  27. Did you upload this video a while ago? because I watched it like a week ago… O.O

  28.  Your lazy day is my birthday! Awesome! ^^

  29. Lol it’s that time of year again! Gotta go nab some Mikado (the EU version of Pepero) for Friday~

  30. Your ‘Lazy Day’ is my birthday!

  31. Your ‘Lazy Day’ is my birthday!

  32. sooo Pepero is like Japanese Pocky?!?!

  33. Ever try ranch on pizza?? In Upstate New York, bluecheese dressing and pizza are a popular combo, but for the less adventurous, there’s ranch and pizza. I’m just saying, if you have a chance, give it a try!

  34. I wonder which came first…Japan’s “Pocky” or Korea’s “Pepero”…

    • well Lotte, the company that introduced many snacks in Korea that resemble Japanese ones, was founded by a Korean immigrant in Japan. It’s a joint Korean-Japanese company now. Pocky is first but Pepero and Pocky taste different

  35. It’s like Pocky in America :D

  36. every day, i’ve checked your Website for newly video clips.
    For korean (as well Americans in korea, maybe) ,Subscribing your posts(video clips) is one of the great pleasure in f*** routine life..T.T
    AS you know, living as a college student, it is really stressful life…

  37. You guys are really funny. Btw, is Simon growing a mustache for Prostate Cancer awareness month?

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