Holy shiznit guise. Here’s our video with SHINee. It took a long time to put up, even though we were finished it a week ago. Why? We’ll let you know. It’s a long story. It’s not a happy story. And it’s something that we’re never going to do again.

Here’s how everything unfolds: the time after our European Trip and before the YouTube Music Awards was pretty hectic for us. A bunch of YouTubers came over from the US and UK and we had some collaborative projects to work on with them to promote the YTMAs. At the same time, we were speaking with CJ Entertainment and finalizing our roles in the YTMAs. Those roles were independent of the collaborative project with the other YouTubers since we were doing the live backstage interviews for the YTMAs.

CJ’s Program Director came to our studio, sat down with Soo Zee, and went over the plan, what we’d say, where we’d say it, who we’d say it with. They scheduled in the interview with SHINee for us as part of our role in the event, and pegged it as something that would go up on our channel after the YTMAs. We agreed to that. SHINee’s managers agreed to that. Great! Things looked smooth so far.

After we posted our announcement video of our interviews with the artists, we picked a bunch of your questions, which we then submitted to CJ and to SHINee’s manager. The questions were approved. Lovely! We were ready to rock and roll, and were really excited for this opportunity.

Fast forward to the day of the event: we were in our artist tent waiting to do the interview with SHINee, but their manager delayed the interview and so we missed our interview time slot for filming in the backstage room. Crap! Since we had to prepare ourselves for the backstage event which was going live very soon, we then agreed to do the interview in our tent. Vice TV’s crew was nice enough to help us with lighting so that SHINee would look good. SHINee’s manager agreed to it.

He then told us that he didn’t like the interview questions anymore, so we changed them, on the spot, in extremely short time, frantically looking for good questions on Twitter that weren’t “TAEMIN OPPA WILL YOU MARRY MEEEEE.” After we got these questions we submitted it to him, and he agreed. Lovely. SHINee then came into our tent and we explained what we’re going to do. We asked our tiny amount of questions, Soozee translated, we got their answers. Boom bam!

There was once thing we didn’t include in this interview. We gave Taemin the “Taemin TaeMAN TaeMAXIMUM” shirts. We explained to SHINee that they debuted around the same time that we came to Korea, and we saw them change from a young group to a more mature and confident group, and how we made this shirt to kind of document of their growth, like Pokemon! Taemin smiled, we asked him what size he was, small or medium, because we brought both shirts and wanted to give him one that fits. He asked if he could keep both, so we all laughed together, and gave him both shirts.

After that was all done and SHINee left (ps-> Key said he saw our Music Mondays as well) we went onto doing our live backstage event. A couple of days later we finished the interview, subtitled it, and sent it to SHINee’s manager. We usually send our interviews to managers before we publish them, just as a courtesy. If they see something we didn’t see, like a member picking their nose, or an awkward stance that shows off their crotch or something, or a line from the interview that might be viewed as rude or conflicting with a product they endorse, we ask them if there’s anything we can crop or cut out. It’s not necessary, but we want to be considerate, you know?

But then SHINee’s management team just said No. No…what? No to the entire video. They didn’t like how it looked and didn’t want it up. It was shot in a tent and looks like it’s just shot backstage. No, don’t put it up. Now, Soo Zee explained to them, yes of course it’s in a tent and looks like it’s backstage…it was meant to be a backstage interview. She explained how we were backstage hosts with Taecyeon and Min and we did equally short interviews with other kpop artists at the same event. Didn’t matter, SHINee’s management still said no.

Now, this is something that we were not prepared for, since our sending videos to management isn’t an approval process; it’s simply a review process. Sending the video to them is just a collaborative effort to make final tweaks on the video to make it better for all parties involved. They already approved the video back when they told us we could announce it in our YTMA collab video. They knew we got our questions from you guise, SHINee’s fans, from that video. We put it in the teaser in our YTMA Backstage video. They knew we tweeted our pictures. Our audience – you guise – are waiting for it. We’re not NOT putting up a video. A tent looks bad? Not putting up a video looks way worse for all parties involved, not just us, but SHINee, too.

And what about all the hours we spent in editing the video? If they didn’t like the video, why did they come into our personal tent to shoot it? Why was the manager there with us in the tent, OUR TENT with our names on it, if he didn’t like the setting? Despite us giving ALL these reasons, the questions weren’t answered. All we heard was “no, don’t put it up.”

Okay…so, breathing very slowly and calmly, we went out of our way to offer a compromise: if they don’t like the video, then let’s have SHINee over at our studio, where we can film something in a better environment with more lighting. Sure, it’ll destroy our schedule for the week and cost us tons more time to edit and translate, but we’re willing to do that instead as a middle ground. SM’s response? Nope, not happening, either. It’s too difficult to get the five of them together. What the hell kind of explanation that is, I don’t know, since they’re in the middle of promotions and together all the time. So we suggested then that we shoot it in their space in the SM Studio. Again, no. All we know is that they said no to everything and weren’t willing to do anything else.

And here’s where things get really annoying. We honestly thought this: the PR team probably doesn’t understand the situation. They were just told to look at an interview, one of probably many, and to approve it. But they didn’t understand why it looks so backstagey. So Soo Zee, who has been talking to SHINee’s PR, finally tells her politely that we had agreements with other companies like CJ and Kia to do this video as part of the YTMAs. She explained to her, we’re not a news company in which we need you approve of a few pictures so we can post an article for our entertainment section. We’re not a gossip website that needs pictures and selca re-post articles in order to make money. We’re not press. We’re YouTube vloggers, there to vlog our backstage experience at a YouTube event. SHINee performed at the YouTube event by dancing and singing, and we performed at the YouTube event by doing backstage interviews.

Still, the PR person said, no. She even told Soozee that it doesn’t matter that SHINee’s manager said yes to the interview, because the PR are the ones to approve everything. Sidenote: so what you’re saying is, I never have to ask for a manager’s permission to film a group again because the managers have no power and are literally just bodyguards? That doesn’t make any sense to me. So Soo Zee responded, as nicely as possible, that we’re not calling them to ask for permission because it’s not theirs to give. We’re simply trying to explain the situation because it seemed that there was miscommunication.

When Soo Zee told her that, the lady actually gave a scoffing laugh, and told Soo Zee she’d call back, then hung up the phone, and she never called back. She flat out…laughed at Soo Zee, in a “do you not know who you are dealing with?” kind of way. Poor Soo Zee, who has been nothing but super polite to all of them, gets rudely laughed at all because of this tiny 2:00 minute SHINee interview. Martina here: that really pissed me off. Soozee doesn’t deserve ANY of this stress and bad vibes over a SHINee interview. We still haven’t heard back from them, and doubt we ever will again.

So, that’s the big story, and I understand that some people will think this looks bad on us. SM doesn’t like the way SHINee looks, and we’re not understanding that it doesn’t show them at their best. We’re being unreasonable, then, and forcing SM into an awkward situation. Yes, I know some people will walk away from this blogpost thinking that we’re the ones being divas here. Our position, on the other hand, is that this is exactly what everyone agreed and signed up for. They performed at the YOUTUBE Music Awards! YOUUUTUUBBBEEE!!! We are YouTubers that were supposed to do backstage interviews with artists before and after they were on stage. We were supposed to give the excited vibe of the YTMAs, to show what things were like behind the scenes. That was our role in the program! That’s what we were signed up for! That’s the only reason why we went to the event. It was supposed to add a splash of on-the-fly light fun vibe to it, just like a YouTube video! Did you see the NYC YTMA event? That shit was crazy! Personally, we like the video, and we’re happy to put it up. They talked about some things that were light hearted and fun, you heard their input on their fav hairstyles, and you had a chance to see Key speak a little bit of English. This was supposed to be SO simple and fun and we hoped it made the Shawols on this site happy as well.

But, to us, it really dragged us down and made us feel icky. The icky icky bad mojo vibe of what it’s like to butt heads with a giant million dollar company that cares more about iron-clawed control than individuality. Seriously guise: this isn’t what we signed up for. We’re just two people that go around having fun making videos, and we are lucky enough to be able to make a living off doing this, but it was never a secret business plan or driving life goal.

We’ve been fortunate enough to have a lot of random chance encounters, like chatting with U-Kiss backstage at Inkigayo and having a blast. We interviewed B.A.P, Block B, UKISS, and Z:EA all in poorly lit change rooms! Do you like them any less because of that? After being lucky enough to get the EYK Nasty Studio, we’ve done other interviews in our studio and had loads of fun. And that was our goal, to take Korean artists and make them more approachable and understandable to their international audience. The mini mini Marshmallow sticker booth is ALWAYS amazing, I’ve seen even the most exhausted kpop star grin from ear to ear laughing in that booth.

This, though? This isn’t fun. And, not only that, we wasted SO MUCH of our time talking with all of these managers when we could have been making fun videos. We wasted so many days being annoyed and trying to find the right words to say to try to get SM to work together with us when we could have been out and about being silly on camera. Soo Zee was drained. We were fuming. The vibe in the Eatyourkimchi Studio was sour as hell. And when we realized this, when we realized how gigantic a pain in the ass this whole experience was, in contrast to the great times we’ve had working with other people in our studio, we realized that we don’t want to do stuff like this again. Maybe if things change and we only do interviews in our studio, or maybe if we make managers and their PR team sign a contract. I don’t know. All I know is that the satisfaction we got out of this is farrrrrr smaller than the frustration. Not worth it. Totally not worth it for us.

We’re not a “Kpop company”. We do Kpop Music Mondays once a week. The rest of the week we’re talking about Naughty Hand Gestures, Driving to the Coffee Prince House, talking about Indie Music, Playing with Tea Divers. Kpop is a small portion of what we do, and it’s the one that always causes us the most stress, especially in situations like this. We want to talk about Kpop videos in a fun way, and do interviews in a fun way.

Our goal as a new business isn’t to be Kpop authorities; our goal as vloggers is to have fun and enjoy our lives as the happy married couple that we are. Since becoming a business we’ve made it a goal to surround ourselves with positive people, and so we added two new people who we love being around, Soo Zee and Leigh. We all genuinely love working together, love brainstorming for videos ideas, and love being creative! We love that we have Nasty viewers that like similar things that we like, and we like trying to include you guise in our decision making process as much as possible. That’s what we like dealing with. But if dealing with SM is going to ruin that for us, then we won’t deal with them again. Sorry guise. I know some people will think that we’re so biased, yada yada yada, but the stress that comes from this isn’t worth the effort. And it’s nothing against SM Kpop artists personally: Super Junior and f(x) are lovely, and Kris, despite our short meeting, was a really nice guy! We’re biased against repeating negative experiences. We’re humans with preferences; we’re not a news outlet that’s neutral and balanced.

So that’s our long story. We’re exhausted from this encounter, and we’re glad to finally be over with it. I’m sorry this took so long to put up. We’re gonna take measures in the future to prevent this from happening again. I hope you still kinda liked the video, even if you know what the back story behind it was like.

  1. Oh, and I forgot to add.
    What we learned; “Never deal with SM.”.

  2. Whaaaa Shinee!!! I totally missed that!
    Aww I love them so much <3

  3. Although you both probably won’t see this, i just wanted to say (although I LOVE many parts of what you do), I think the interviews you do with kpop artists are amazing. I find watching you both goofing off just makes me so happy (is that weird?…Oh well). I find it doens’t matter what you are doing, making candy sushi sets, going to a princess playground, opening gifts on a livechat or taking the Micky out of my favourite groups, you still manage to entertain me and make me laugh.

    Now getting to the point, I find korean interviews can be REALLY boring, because they get the groups to bow, introduce themselves, then ask the same questions over and over, the only exception i really see to be weekly idol, that show has made me cry with happy tears far to many times, however sometimes it can be so obviously scripted that it’s just awkward. However your interviews are entertaining, they make me laugh, and they make me want to know more about the artist because I like them as people, I only got into Eric Nam and Ukiss because of your interview as I saw how funny they were and how funny you both are, they just seem like generally nice people, and although I don’t care for artists personal lives, good people deserve good things and i have no problem looking into an artist that is funny and entertaining.

    Tl;dr you are both hilarious, brighten even my darkest days and I am glad you kept to your guns at doing the interview how you wanted to because your interviews are awesome

  4. Guys I am so sorry you had to go through that. I am a new Nasty and a huge Kpop fan, especially a SHINee fan. I was so excited to see the interview and it was so much fun. Thank you! But when I read this post, I was so angry! I’m really sorry you had to endure this. It was unprofessional and just plain mean. In light of Kris’ recent exit from SM, this kinda puts into perspective what kind of company they are.
    I love all of your segments especially KPop Music Monday :) EYK <3

  5. First time commenting and recently joined nasty, but I already feel like you guys are long lost friends, and it makes me really sad that you and the Eat your Kimchi team had such a terrible experience with this project. I don’t follow Kpop but your interview with Shinee actually made me google them and check their music out, so their PR team was as wrong about making them look bad as they ever could be!

    I personally thought that the interview was fun, humorous, and made the band seem super down to earth. I loved it, and hope you guys can all recover from this total rage situation soon. Maybe another trip to the Coffee Prince cafe would make you feel better? Just don’t get lost again. or if you do, film it, because that video was hilarious. <3

  6. my english is bad so i dont understand it cry

  7. personally how i see it maybe yeah it wasn’t right thing to do. However SM new that people where going to interview SHINee. Other wise why would they send them to the show to perform. Also you actually didn’t make SHINee look bad in anyway. EYK can only get a lawsuit if they posted something kills SHINee’s image. The most SM can do is get YouTube to take down the video. Weither it was a verbal contract or not S&M where doing there jobs, where as SHINee’s Managment was breaking contract with the YouTube show. If SM didn’t want people interviewing there stars then don’t send them places. I personally think that SM needs to give there performers space. I am so happy for Toheart and Woolim. if it wasn’t for Woolim SM wouldn’t do it. So thank you Woolim for helping Key get out of SM’s chains.

  8. well that was nasty of them (my pun lol). But in all seriousness i understand your position. You didn’t want to disappoint your viewers which would be hell. But next time someone scoffs at you SooZee, call them back and use your DICK language on her.

  9. Simon and Martina, I appreciate everything you do. However…..I totally forgot about all the struggles you guys went through the minute Key opened his mouth and started speaking english. And touching your hair. You….lucky…..lucky…..person.

  10. shinee are actually the first group that introduced me to kpop a while back (i saw them in youtubers react to kpop) and i started watching some random subbed interviews but i couldn’t get into them as ppl because their interviews were sooo boring! now im more used to the style and ive found programs that i like but still some kpop interviews are just so fake and repetitive and this is probably why.

  11. This sucks because I love SHINee I would have liked to have seen that video. Stupid SM.

  12. Thats sucks how much trouble you guys went through to get only that small of an interview…. but hey! It’s better than nothing I guess. SM can go ……. pull the stick out their ass. lol.
    But I was also wondering, did Key tell you guys which Music Mondays he watched or …no?? Just wondering!! ^.^

  13. Stop if you guys are doing something that doesnt make you happy or comfortable,SM was being unprofessional ,stop, you guys have been already so helpful to us Nasties and Kpoppers by making us laugh with EYK and those interviews are better off gone if the company your negotiating with is being unprofessional :)) EYK JJANG,Dont let anyone bring you guys down!Seriously you guys are the best hands down!Were all grateful kamsahamnida!

  14. wow…(I know, so LATE). I’m not even a fan of the group, but I feel compelled to watch because of all the trouble! Poor SooZee, that PR…what a condescending bitch. I’m sorry you had that awful experience.

  15. Martina, how could you stay so calm when being THAT CLOSE to SHINee?

  16. SM that little ass. Imma whoop you

  17. I’m so sorry that SM’s PR were such jerkwads. I actually found you guys via SHINee and I’m a bit disheartened that PR made everything so difficult for you over such a short video. I guess that explains why we don’t get too many more random interviews with them. The part that I would have loved to see most is when you gave Taemin the shirt. That sounds like the cutest most heart warming thing ever. It would have been something I’d love to give them too. Pretend like all of us fans lived vicariously through you in that moment. :D Thanks for your hard work! <3 <3 <3

  18. hey guys.. i dont want to be mean but i have to say a few things..

    yeah SM did act really mean when they laughed at soozee but i feel that they kinda had a reason for being really strict? i guess you have to deal with bigger issues now because you guys are literally a company thats very influential and i mean i dont think you can only be handled and talked to as “vloggers” who “have fun and enjoy our lives as the happy married couple that we are.” now you guys have to be handled as a recording company who makes shows and posts them on the internet for money. also, have you realised that your opinions and videos have changed people’s opinion on the idols? most of my friends watch eyk and to be honest, many people on the internet are going with that Taeman thing and being called EXOTICS and such. so imagine what SM would think if their idols we’re filmed in a tent while theyre tired.. imagine the first-timers, and imagine the comments that could be sparked (why cant SHINee’s company pay for better lighting? why do they look so tired, is their company treating them badly?) plus the title of the video is “interview with SHINee’ so imagine the new shawols who stumble on the video.. i guess SM had the right to be VERY strict with the interview.. anyway, dont take them being harsh personal, imagine the disappointment the other companies faced just for approval to make a show..

  19. I understand how this experience put y’all off on doing interviews period. Its messed up how one bad experience can ruin years of good ones. I also understand SM PRs doing what they did but the fact that they pretty much underminded the Managers to people outside of their company was totally wrong. They pretty much bad mouthed their own crew. Making themselves separate and not one voice when it comes to PR issues. Apparently no one has told this to the Managers. (~.^)

    Again figting eYK crew and know that this too shall pass and hopefully y’all can return to enjoying interviews and no longer dreading.

  20. I honestly think the situation you described makes SM, in particular the manager and PR look like divas, not you! And I understand that you don’t want to go through such an exhausting process again and since you already experienced that there are managements and groups who are easy to work with, there is no need for you to put up with something like this again. So imo it is mostly SM’s loss for not recognizing what you both contribute to the kpop industry by making the fandoms happy with little inside views and stories. I’m mad at them and while reading the blog post I had to give Soo Zee props for being all kind and polite to them. Don’t know if I could have handled this so well.
    I’m happy, though, that you managed to put this video up. And know, that the nasties are with you :)

  21. Thanks guys for sharing this. It’s great that all of you are doing what makes you happy and are having fun and of course you should continue to do that. I think having that kind of energy made for great interviews with other artists like MFBTY and U-Kiss at Inkigayo(two of my fav) and all the other eyk vids. It sounded like both you guys and SHINee had a good time together. I hope you two still love SHINee just as much(or more) as before.
    I’m thinking there was a miscommunication with management and PR and unfortunatly eyk had to deal with it(especially Soo Zee, she’s so kickass). Perphaps the PR just didn’t want a backstage interview(if they could’ve chosen) when this was a world wide event and they wanted SHINee to be seen as more for ppl other than SHINee fans.SM PR’s should be made at YTMA camera ppl cuz the performance was very craply shot. I does make me sad that there will probably not be another eyk SHINee interview cuz you guys really do an amazing job! EYK FIGHTING! and Soo Zee FIGHTING!

  22. This is going to be my first and probably last long comment:
    Hmm, so that’s why the video was short. Hmm, I could somewhat understand the management team’s logic, however they could have at least have more awareness, training, or open-mindedness of different concepts of interviews or styles like yours. I know that K-pop companies aren’t the only groups that set limits to content, but I’ve seen FAR TOO MANY incidents for artists, especially SME’s, that seem to be a simple office worker, different by only producing music videos and albums for the fans. I’m not sure if that’s the standard work ethic of Korea in general, but that’s my theory. Personally, I LOVE Eatyourkimchi’s style and although many people might have already said this as well as you guys, I feel that there is a intimate connection between myself and EYK because EYK is not the average “company”. If I were to meet you, I would feel ecstatic as if I’m meeting one of my K-pop idols. I have so much respect for you guys to be able to be more interactive with fans like me since that’s seems to be a major part of why EYK is very successful (super jelly of how a hobby for a career works so well for you guys~). I wish that more vloggers like you guys will be more prevalent in the future. I’ll support you guys completely no matter what! – U.S. Nasty from California ^__^

    Side notes:
    1) I’m pretty sure that I can say SME is the most affluent and nightmarish K-pop companies to work with. At first glace I thought that it was a very professional business, but again, from what I notice in companies in general, there is a lot of shadiness as if this was politics. WTH is the PR and the management team’s problem?! Their justification sounds more like circumscribing nonsense (probably the think that because they are a part of SME, they have arrogance). So sorry that this happened to you guys and Soo Zee. -___-

    2) Well that pretty much convinces me to stop my dream of being a K-pop star. I like cooking anyway.

    3) I think that your interviews are WAY more professional and comfortable than other interviews.

  23. Stupid SM, they want their idols to work until they are super exhausted but want them to look good like god. How is it possible? FUCK YOU SM. I guess my little wish of SHINee, SuJu coming to EYK studio is ruined. FUCK YOU SM! DON’T TORTURE YOUR IDOLS -.- And Simon, Martina and SooZee, I feel sorry for you guys :< Thanks for everything you have done for us nasties. I love your videos and it really cracks me up whenever I watch you guys <3 Please cheer up
    P.S. Sorry for cursing I am super angry.

  24. OMG I can’t believe the stress you guys handled for us I just wanted to say thank you (p.s so does that mean that Taemin knows about Soy un Dorito? )

  25. So sorry to hear that you guise were unfortunate enough to experience the disrespect firsthand ): Thanks so much for suffering through this ordeal just to keep your promise to us viewers ^^ (I’m not a SHINee fan tho, but I’m a Nasty for sure)

    But I’m not surprised. SM Entertainment has had that gigantic metal stick shoved deep into their asses for twenty years and counting, so they’re already used to it and will remain this way forever lol. A leopard doesn’t change its spots and a cockroach never dies. XD

    I just wish that they’d start to lose revenues and profits already. A scumbag company is undeserving of being in the Big Three and Top 1 spots.

  26. Aw, I’m sorry you guise had to go though all that trouble :c the interview turned out nice though! It was really cute :3

  27. You can delete comments all day …maybe reading them would be better…LOL

    • Again I say what are you talking about? None of your comments has ever been deleted. As I responded to your anon comment this morning, I checked and never have any of your comments been deleted. Maybe disqus is acting up?

  28. Simon and Martina said “if they don’t like the video, then let’s have SHINee over at our studio, where we can film something in a better environment with more lighting. Sure, it’ll destroy our schedule for the week and cost us tons more time to edit and translate,” Would it not have been worth it to work with one of the biggest and best KPOP acts around. Sorry I have followed you guys forever, I would think the fact that you have reached the point where you have this access would thrill you guys to no end. Confused : (

    • Yeah but with that line Simon and Martina show that they were actually willing to go through all this trouble to make a more professional video with SHINee so that everyone can be happy but SM’s PRs STILL said no. :(

  29. I haven’t actually commented much but I have to say you guys are the reason I fell in love with k-pop and so many k-pop bands. The only thing that has ever turned me off of a band was how their fans would sometimes behave, it’s really sad. That being said though you guys are constantly talking about how much respect you have for k-pop idols and their crazy schedules. You guys are doing this because it’s obviously something you’re passionate about. It’s really disheartening to hear that Soozee and buy extension everyone at EYK was treated in such a manner. I mean there’s that one girl lurking about posting that you guys should have expected this behavior because of the things you’ve said about SM. I think that’s just ridiculous because the only negative things I can recall is you guys saying they really, really need someone there to make the english in their songs, you know actually make FREAKING SENSE. I don’t think that’s you saying something terribly negative, that’s just a fact of life. If you want to have an international band then you might want to look into not making them look ridiculous to international fanbases when they speak other languages. The interview with shinee sadly felt incredibly scripted in their answers and I understand that nearly every interaction and interview we see of K-pop idols is a scripted thing but that doesn’t stop many bands from seeming much more approachable in their interviews. It was obvious Shinee was exhausted here, you could just tell. You guys tried to make the video fun for them and got some genuine sounding laughs out of them and you should be proud you could brighten their tough work day for them. I just think it’s extremely unfair that any company would pull something like this, I wouldn’t care what label it was or who the interview was for it’s just disrespectful and makes SM seem like complete jerks. It was very nice to see all of my fellow Nasties here, rooting you guys on. We as your fans love you guys, I can honestly say that I save up your videos for when I’m having a really terrible day and then watch all the new ones and it totally brightens up my day, no matter what kind of video it is. On that same thread I’ve probably rewatched all of the EYK playlists a crazy amount of times including many livechats that became favorites of mine. Do I love the fact that you guys do interviews when you can? Heck yeah but I don’t need them from you guys in order to adore your videos. You guys are always very fair in your assessments of a band and work so hard to get so many bands out their into the international audience through your fans that I think companies, especially SM should be more appreciative of the free press you are giving their artists. I just want to send big hugs over to you guys, each and every one of you for the stress this caused and thank you guys again for dealing with all of this simply because you love us all enough to deal with it just to give us a few minutes more with our favorite idols. I’m currently putting together some crafty things for a fanmail package and I’m hoping that when I send it you guys can feel the love I, and the rest of us have as fans for you. You treat all of us like a family and when I watch your videos I feel like I’m watching my friends to wacky junk to make a score of other friends including me just a little bit happier. This was obscenely long but I won’t apologise for it :P EYK FIGHTING!!!!

    Oh in the backstage video I loved how Soozee said you have to go like right now and then you’re old students popped up wanting photos and you guys stayed a bit longer to give them that opportunity. And it was also funny to watch, We need to leave! BUT PICTURES!

  30. I read the blog post before watching the video because I didn’t have good internet where I was. From what you guys talked about, all the difficulties I was kinda expecting it to be a longer video. Like a good size interview. But to see SME putting up a huge fuss over just 2 minutes of video!? Man! That’s just over kill >.<

  31. Oh don’t ever feel like you OWE us anything! Really, I can’t believe there are people out there that feel so entitled to everything when you’re supplying them with free entertainment! We’re just so thankful that you would go through all this just for the sake of your nasties and the EYK studio. I have to say, as a shawol and an SM stan, I’m really sorry this had to happen :/ I’m not surprised by this knowing SMs reputation, and I’m also disappointed that you’ll not be able to comfortably interview any more SM artists (but not dissapointed in you of course! ). Just stick to what you know and love and your dedicated fans will always understand :)

  32. I didn’t even know that you guys went through so much for just a short video :( You guys are the best! Keep doing what makes you happy :)

  33. I love seeing SHINee in a “normal” setting, like not performing on a stage or acting in a drama. Thank you so much for going through all of that bs to bring the fans this great interview. And I got to hear Key speak more english! I hope SM sees that they distress their fans by acting this way. Hwaiting EYK!

  34. Wow, wow. I’m so sorry all this happened to you guys! I really understand what it is like to suddenly come up against a large organization and have to deal with them not being able to communicate amongst themselves. Us ELF in the UK had massive issues with the companies involved with SS5 London.. I completely completely understand how it feels to work hard to respect a large organization and to go through the process of getting things approved in advance only to have someone else in the organization blow a gasket and try to destroy your plans once you’ve done all the work.

    It can really ruin things, right? It makes you feel sick thinking about what should have been something really positive. I hope that all of you know that there are many MANY of us around the world that really love what you are doing, but more than anything we want you to also love what you do. So if SM gives you sh*t, don’t deal with them. It isn’t worth it!

    I hope that you can look past this bad experience soon — you should know that the video turned out FANTASTIC — Martina are those bears on your knees? Cool tights! — and don’t let SM get you down for too long.


  35. SM i shit and you are not the first nor the last people who had such an experience while/after interviewing their artists…Yeah,it’s better to just not deal with them in any way. It’s kinda laughable how they think they know how fans think and what they want…but in fact they don’t know anything.
    But what makes me even more mad…Infinite will have to deal with such an shit PR now or something?oh god
    Thumbs up for standing up to them and posting this.

  36. So many comments on here I agree with and I still feel the need to comment as well. This is a great video. Fun, friendly, informative and yes, even in a backstage tent, professional. Seriously there is nothing in it not to like.

    I’ve said it before and I’ll say it again, Simon and Martina allow people like me in other countries access to Korean music that we wouldn’t have otherwise (and Korean culture and Korean fun and Korean food ideas and…loads of good stuff). I have bought loads of albums from Korean artists that I have discovered solely via this site. I let my friends know about them and encourage them to go buy them as well. My boss went and picked up the Lim Kim album because I sent him links to her YouTube channel and told him he’d love it. I know about her because EYK put her video up on the Kpop charts and I use that as my easy reference to find new music.

    I’ve loved all the interviews EYK has produced thus far and no doubt I’ll love any future ones. Interviews make artists stand out and I always check out videos from any artist that I’ve seen interviewed and liked (which includes all artists S & M have interviewed) SM should appreciate that free promotion in a largely up-tapped market should not be laughed at or dismissed and, yes, SHINee are huge and they may not think they need it but seriously it is free to them, it can really only be beneficial to them so why not accept it graciously and make the process smooth, enjoyable and develop a working relationship that makes all parties happy.

    I’m sorry you guys had to go through this and I’m grateful that you put the video up anyway. SooZee is not there to be laughed at or talked down to; she is a hard working professional that deserves respect. Simon and Martina, your hard work is not to be dismissed or scrapped and you should still feel proud of this video. It’s good, it is professional and even though it is short because there wasn’t a lot of time, you packed loads into it, made it fun, informative and SHINee came across really well even though they must have been tired. Hold your heads up high, know your worth and feel damn proud of what you put out on this. Please don’t let the experience with the management spoil something you should feel good about.

    • I completely agree! Without EYK I would never have gotten into Kpop – and certainly not into K-indie! I find most of my new music off the charts and my first Kpop exposure was from their Dance Kpop Style 2008-2011 videos as well as the KMMs. And, incidentally, I would never have heard of SHINee, let alone been interested in their music if it hadn’t been S & M’s enthusiasm for the group!

      • That made me giggle – that’s also how I found them! Before Simon and Martina came along I was blindly stumbling around You Tube with no idea what bands were out there, no idea what a huge variety of music there was in Korea or how to find any of it but desperately looking for new tunes. These bands were huge in Korea but over here in the UK almost no one knows they exist. EYK made it accessible and easy to find these artists and I love discovering new bands or singers with them. The thing is once you know what you’re looking for you can find it but I didn’t and I still wouldn’t if it hadn’t been for EYK.

        I definitely wouldn’t even know about K Indie music if not for EYK and I’ve bought loads of albums and passed the word around. Seriously Cassette Swarzenegger, MFBTY (always type that mentally saying Moofbooty) Park Ji Yoon or The Clazziquai Project to name a few are not getting promotion in the UK even though their tunes are great. I know about them only because EYK have featured them. I do a happy dance every time I see a new U Kiss song because I think they are such lovely guys who took the time to chat with Simon and Martina way back when and they’d watched the K Pop Music Mondays and I really want to support them for that. Same for K Will, Sistar, Wondergirls, MBLAQ, Crayon Pop and all the other artists who EYK have successfully interviewed stress free.

        I should say that I don’t have any issue with SHINee and I’ll still be super happy when I see they have a new release out but I’ll probably always think that the poor guys are managed by complete idiots who don’t seem to realise that Simon and Martina have interviewed many K Pop idols in a warm and engaging manner, have a large enough and established enough fan base that happily donated to purchase a studio for them within 24 hours or so (which should let them know how dedicated, numerous and diverse us nasties are) and who ultimately do a bloody good job of making the Korean music scene accessible for those of us not in the country.

        I’m feeling quite grumpy at how they were treated! But then I’ll just go watch some of my favourite EYK vids and I’ll be all happy again.

        • I actually found EYK through their culture videos (I want to teach English in Korea one day) and I actually swore not to get into Kpop – silly, foolish me!!! ^_^ I agree though – so many smaller, lesser known artists that we would never have heard of, S&M tell us about, either through K-Indie segments or interviews or videos like today’s ‘Underrated Kpop songs of Fall’! Some of my favourite Korean music came from those – e.g. Urban Zakapa, Clazziquai Project, MFBTY, Cheeze, Ra.d… etc. and I don’t think I can ever thank them enough! So that’s why it’s even more of a shame what happened with SM! Clearly EYK is an amazing platform where people who are new to Kpop can really engage in it and find new music to listen to as well as new groups to get interested in! All I can think of is how awesome it would have been if S&M could have interviewed SHINee at the studio and had none of the PR nonsense – that would be amazing if that could still happen! [I guess that’s the other thing – we were all so excited that SHINee and EYK were going to be interacting after all of the EYK in-jokes that the 2 mins and the PR rubbish feels even worse!]

        • You just can’t fight the K Pop. I was listening to Joe Hisaishi tunes on You Tube and a suggestion for a K Pop song came up so I listened to it, then I looked for another and another and then I found Simon and Martina’s How to Dance K Pop and that was the end for me – totally suckered into K Pop.

          When I found their culture videos I was so happy – I love Asian culture and here was someone showing me what it would be like to live in Korea. I watched them all from scratch in a run in a couple of days (is it weird that my all time favourite vid was the Monsoon one with the Katamari music on it? I don’t know why I love it so much but I do!) and now I really look forward to their vids because they never fail to make me smile.

          I suppose that’s why what SM did was so super sucky. Everybody, including SM Ent had to start out somewhere and when you make it hopefully you should be giving others a chance. Two people went across to Korea, worked their butts off, built a fan base from absolutely nothing and showed how amazing Korea is, how awesome the bands over there are and how lovely and nice the singers are when they get to relax and interact like normal people. They have great personal morals, have successfully interviewed many bands and singers before and this interview was actually really nice. There was no reason for SM to object to the release.

          I mean honestly, why wouldn’t they want free promotion in overseas territories?! They potentially could make more money which means they might not have to work their idols so hard (thereby reducing the risk of burnout) and everyone is a happy (puffy?!) bunny. EYK has a large, established and supportive fan base in territories that are mainly unreached by Korean media and honestly a mutual working relationship could only benefit all parties. Hopefully SM will realise it may be really nice to work with EYK and will reach out to them in future so us foreign fans can see our idols being interviewed.

          I really hope you manage to teach English in Korea one day soon! I would love to but for long winded reasons I didn’t get a degree so can’t. However, my company looks like they might be expanding over to Korea so I may get to go sometime soon myself – yay!

        • Joe Hisaishi?!!!?!?!? I love his music! I love Studio Ghibli movies immensely and his music is such a big part of that! Especially in Howl’s Moving Castle! I love the main theme so much!^^

          Yeah, I definitely feel that EYK interviews are world’s apart from any other interviews that are available – Korean or English-speaking – because they’re so much more relaxed, the fans are involved in coming up with the questions and the interactions between the idols/artists and S&M are usually hilarious!

          Well, one more year of university and I might be over there! I really hope so! Hope you can convince you company to let you transfer across then! =^ㅅ^=

        • I have an album of his with the main Ghibli tracks on it up to Ponyo which I would absolutely recommend getting if you love the Ghibli music (I’ll have to dig out the album name and I’ll post a link for you). He’s done some really great tracks outside of working for Ghibli as well and tons of them are on You Tube if you want some new music.

          I flat out love all the Ghibli films and just cannot chose a favourite. Every time I think it’s Spirited Away, Ponyo or Howls then I remember Nausicaa, Laputa, Kiki’s Delivery Service or Porco Rosso and I think choosing the one I love most is completely impossible!

          Also genuinely really great for you going for your dream of getting across to Korea. At that time of my life I was not focused at all and I really admire those who are. I’m keeping my fingers crossed for my company but even if that never works out I’m planning to go across and take a look sometime in the next two years anyway. I need my hubby to finish the course he’s doing and my Dad’s health to get a little better (he’s getting there) and then we’re free to travel a bit more – I cannot wait!!

  37. Fucking pissed me off especially for Soo Zee who got SCUFFED at?? REALLY!? Not necessary! She was being nothing but polite and professional! If I were her, after that bitch hung up on me with a SCUFF, I would have punched the wall or probably thrown the phone at the floor. Hell no!
    I agree with everyone. I started watching your videos about a year ago, haven’t been with you guys all that long compared to how long you’ve been doing all this, I know. But I’m a Nasty just like everyone here.
    And you know what, I didn’t even get into your videos for the Kpop. I fell in love with your crazy hilarity in a WANK, nothing to do with Kpop at all. Don’t get me wrong, I’ll die the day that you guys interview JYJ, because I know you will eventually.
    But what I’m saying is, your Nasties don’t give a shit about fucking SM or any of those bitches, if they’re gonna bring you so much stress. What’s the point in watching you guys if you don’t have what us Nasties want —– to see the goofy-silly-hilarious-mischievous smiles of Simon & Martina <3
    You guys, please keep smiling. Not for us, but because you are doing what you love and that doesn't include SM's asses at all.
    Love you guys!

  38. Well guise! I am so sorry you had to go through that bullshit! I like all of your videos and I’ve been watching for some time now and I am happier when all of you are being happy and creative. I heard the “industry” was harsh but no one deserves that and you’re not being a diva or over dramatic. An agreement is an agreement, and if anything, the PR team are the one’s being the divas.

  39. I think a lot of people here are forgetting that without SM, they wouldn’t be SNSD/TVXQ/SHINee/EXO. Yes trainee life is cruel, yes they are overworked, but it’s because of SM and hard work (both company & artists) that the SM groups you love are at the stage they are today. Being overworked is part of the job – they want popularity/fame/money, they gotta work for it. Everyone knows how hard it was going to be when they signed up to the idol lifestyle. SM gives them more work = more appearances = more popularity = more money. I’m not saying that the PR team’s attitude was acceptable – it’s not, and it was extremely rude. I just wish people would stop bashing on SM because NO SM=NO IDOLS YOU LIKE.

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