WTF - Smacap - Eat Your Kimchi

COMMENTS 59

Ok, so we had some other WTFs planned for today, but while we were shopping for groceries we just happened to stumble upon this, and were so utterly bewildered as we stared at it for a few minutes that we knew that this had to be our WTF immediately.

Ladies and gentlemen, here’s the multiscarf, which is the MacGyver of scarves. You can use it for hiking, cycling, marathoning, skiing, and mountain. Yes, you can use it for mountain. Not sure what they meant there. Mountain climbing, or just mountains in general? Hey! Plan on growing a mountain? Well you’ll need this scarf! You can use it for marathoning. And, most impressively, you can take it off your head and wear it as a freaking shirt! Yes! A shirt! Actually, no, you can’t do this, but that’s what the pictures in the back say you can do. We tried using it as a shirt. It barely even fits Simon’s fat head, and since his torso is a loooooot bigger, it won’t fit that, either. Seriously! Whose body is the size of Simon’s head, apart from the bodies of children? Is this marketed as children’s clothing? We don’t know.

Really, when you look at it, it’s just a tube scarf. Not a lot of fun in that. The packaging though…oh the packaging makes it so much better! It’s a multiscarf! Don’t forget about its sister product, the Multirope! Errr, taking a product that already inherently has a lot of functions to it, and marketing it for those multiple purposes is just…odd. Go to a Home Redecorating store, and I doubt you’ll see this on rope. Who knows…

Anyhow, we don’t think that this product is indigenous to Korea, but we think that there’s definitely something here that we’re missing out on. Do any of you have Korean family or friends who use something like this? Is it common, but under a different name? Maybe not as bizarrely marketed? Or was this just a gem that we found?